Executive partner in huee™. He has years of experience in digital, completed directing studies, marketing faculty and cooperation with European agencies that have taught him what is contemporary marketing and brand experience. Quick-witted, sometimes stubborn, but first and foremost friendly towards all companies that look for Western standards of cooperation and quality that will make the clients awestruck during the first contact with the brand.
He believes that saying “no” is more important than agreeing to everything. He started huee™ together with Western partners to rebuild the role of digital agency in perception of clients and also to create projects to change everything – thanks to usage of technology and love affair with culture that identifies generation Y. He wants to change literally everything as he thinks that the gap between agencies from Europe and those present in our market is the outcome of years of negligence, indolence, little knowledge and taking shortcuts. He believes that everything that you can achieve is the outcome of the clash of non-obvious events, that every brand has the responsibility of creating such a contact which the client cannot forget. He thinks that the real role of the agency in the market has nothing to do with that you can read in the trade press. Also, he thinks that no one would voluntarily wear a t-shirt with logo of any company present in Polish marketing market (with one exception). And this is misunderstanding.